GM hails Chevrolet Spark as ''the perfect urban car''
Chevrolet's new mini-car is set to make big waves in the North American B-segment with a host of modern features aimed at young customers.
''Our engineers tuned and equipped the Chevrolet Spark specifically for first-time buyers and city dwellers in North America,'' said Chris Perry, vice president of Chevrolet Global Marketing. ''Spark is the perfect urban car because we've made it easy to drive, easy to park and easy to own.''
In addition to its attractive pricing, the 2013 Spark will likely win over buyers with its parking-friendly size (at 3.65 m long it's 94 cm shorter than the Chevrolet Cruze), Panic Brake Assist, Hill Start Assist as well as the brand's MyLink infotainment system.
The latter provides access to Pandora and Stichers, Bluetooth and navigation while allowing users to connect a smartphone or another USB device to play movies, display pictures and download contacts for hands-free calling.
The North American model further stands out with a deeper grille and restyled fog lights.
The 2013 Chevrolet Spark will arrive in showrooms later this year.